Blog

A new SEQR experience

2/2/2016

We are proud to announce that we have updated the SEQR app. We are constantly working to make your everyday life with better with SEQR. Today we present a more attractive home screen with instant access to Shop on the Spot (Not available in the USA at the moment), a more convenient scan & pay button and some great visual improvements.

Have a look on the details here and make sure to update the app to start using it today.

seqr-app-update-photo

Advantages of Cashless Payments – Lessons Learnt From Sweden

11/11/2015

The 1950s must have been a very exciting time to live as a silent revolution was underway. The now ubiquitous credit card saw its first appearance with an enterprising duo, Mr. McNmara and his partner Ralph Schneider, came out with the Diner’s Club Card.  With it, the holder could pay for dining at select restaurants and is widely heralded as the first credit card…acquainting people with the idea that you don’t always need cash to transact.

Even while the convenience of paying without cash was obvious, the move to credit cards was still not an easy one, old habits die hard after all. It would take nearly 2 decades for banks to come out with their own cards which were at first issued only to high level company executives (who were also required to maintain a fairly well stocked account with the bank). Only during the 80s were the credit and debit cards offered to regular account holders.

Now, 65 years after the Diner’s Club Card first saw the light of day, the next era of the cashless revolution, powered by mobile technology, is happening right now.  While the U.S. may be slow to adapt, Sweden is making some serious headway into becoming a completely cashless society.  Largely thanks to widespread acceptance of mobile payment solutions and widespread internet availability.  Today, as many as four out of five purchases being made in Sweden are electronic, and five of six major Swedish banks have abandoned cash altogether.

Sweden’s cashless efforts are going hand-in-hand with its leadership in mobile technology solutions, which let people pay for goods and services via “contactless payment methods” such as QR codes or NFC tags.

Having been a part of the Swedish mobile coup, we at SEQR couldn’t be happier seeing this happen! 2001 doesn’t seem so far back when we started offering our mobile wallet system under the banner of Seamless. 14 years on, SEQR has become the most widely used mobile wallet not only in Sweden, but in Europe.  SEQR handles more than 3.1 billion transactions annually through 525, 000 active sales outlets, 5,200 merchants have chosen SEQR including Sweden’s largest grocery chains, fast food chains and national retailer chains like McDonald’s and Subway.

While most people will be quick to point out that the shift to electronic transactions is primarily driven by convenience, there are other important benefits to consumers as well.  Theft of cash becomes impossible when people stop carrying money around.  In addition, fraud is greatly reduced as information is more secure due to two-factor authentication (A recent study found that 51% all the global credit card fraud takes place in U.S. so anything to reduce this number will make us all safer and save us money).

Merchants also love the SEQR solution because the cost of transactions falls dramatically.  A merchant using SEQR for instance is only charged 0.50 – 0.98% -of the transaction’s value, two third lesser than what credit card companies will charge (let’s not even get started on all the hidden costs and that you pay for maintenance).

While credit cards have served us well, it is time we started to look towards faster, cheaper and more secure methods of transacting.  The Swedish example demonstrates that mobile payment solutions are a safe way of conducting business which can help both the brand, and its patrons interact with greater confidence.  Having already passed Sweden’s Data Inspection board’s scrutiny, SEQR offers the most tried and tested mobile payment technology to date.  For more information on how SEQR’s solution can work to reduce your costs, drive customer satisfaction and mitigage fraud, contact us today and put our expertise to work for you.

Hey merchants! Reduce fraud with mobile payments!

14/10/2015

With credit card fraud reaching all time record incidents, chargebacks, loss of products, loss of time and frustration are adding to merchants suffering huge monetary losses.  Both retailer and eCommerce merchants have passed these costs along to the consumers in the past, but fierce competition is showing that merchants would rather suffer current losses due to fraud than to losses due to future sales.

This fraudulent environment hurts business as a whole, particularly small businesses, to the tune of $2.6 billion, or 1.8% of total online revenues, according to an The Cybersource® Online Fraud Report.

card fraud

There are many ways merchants can reduce fraud, but one of the easiest ways that retailers and eCommerce merchants can quickly reduce the amount of fraud is by offering consumers mobile payment options.

3 other benefits of mobile payment solutions to retailers

Not only are consumer preferences of using mobile payment solutions increasing for both ecommerce and traditional retailer merchant payments, but mobile payment options have other benefits like

1.     Reducing the need to protect customer data

Mobile payments reduce fraud because of increased levels of security with two factor authentication (2FA) as merchants do not hold customer data on their PoS terminal thus reducing the cost and expense of protecting customer data.

2.     Higher speed of transactions relative to other payment means

Consumers always have their mobile devices handy, there are no signatures or swiping needed thus lines at the check out counter are quicker.

3.     Provide more personalized experiences by integrating loyalty programs

Merchants like supermarkets and ecommerce retailers are always looking to leverage data to drive more revenue and make customers more loyal.  Now data can be integrated into mobile payment and mobile wallet solutions to achieve these business goals.

Is your business ready for mobile payments like your customers are?

Even though mobile payments are slow to adopt in the U.S., mobile payment usage in mature overseas markets, like Europe and Asia, are commonplace and building support and technologies for higher adoption rates in the U.S.   In Deloitte’s annual research report on the Technology, Media, and Telecommunications (TMT) sectors, they predict that in-store mobile payments will increase by more than 1,000 percent worldwide this year.

Hundreds of millions of smartphone owners have already submitted their credit card data (one or multiple cards) to a range of mobile payment apps like SEQR.  With the idea of contactless payments using being better and safer for the customer this trend will continue and become more sophisticated over time.

If your not ready for mobile payments, give SEQR a call today…or click here to contact us via our website.

 

 

Are people really using mobile payments? Yes They Are!

30/9/2015

The writing’s on the wall, smart-phones are busy revolutionizing our lives.  Now, if the slurry of internet memes based on how addicted people have become to their smart-phones isn’t enough a hint that you need to make your business as mobile-friendly as possible, then consider this – the average person is already spending 3 hours 45 minutes on their smart-phone according to Flurry Analytics.

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But you’ve made your website mobile-friendly!  Well the world has moved a notch higher. Gone are the days when people were afraid of parting with their cash on their mobile devices, which were once only used for reading, chatting, watching videos, gaming and Facebooking.

Consumers today are far too busy (and distracted) to wait till they get home, or even open their laptops (if they still use them), to log on to your site, find the item, hit purchase, enter their name, address and credit card info in order to buy your products. Nay, they want it now and they want it fast!  This is why ecommerce has become such an important part of everyone’s life.

So, while this was restricted to personal computers, the advent of smart-phones has allowed people to utilize the benefits of ecommerce any place anytime. Mobile payment systems such as SEQR close this loop and help people to not only search for products and solutions, but purchase them wherever they are as well.

Let’s take a look at what mobile payments are, and how they can help you…

Mobile payments can be broken down into remote payments and proximity payments.

Remote payments are essentially regular internet based transactions done with a smart-phone. Peoplepay thru traditional application or browser based payment gateways using their mobiles.

Proximity payments on the other hand as the name suggests, allow people to forgo plastic, paper money, and pay straight with their smart-phones. Typically this is accomplished with a barcode or QR code which is digitally presented on the device’s screen, or with a NFC (Near Field Communication) chip embedded in the phone which transmits the required information to a receiver with the retailer.

There are a plethora of advantages you tend to reap when you implement mobile payments, a few core benefits are -

Decreased transaction time

As established above, your consumers want a faster, smoother service, and mobile payments are about as fast as transactions can get right now.

By focusing on getting your consumers to move through the sales pipeline can increase satisfaction, while helping you complete more transactions per hour.

Save on credit-card fees

Mobile payment companies typically charge far lesser than credit card companies. For instance, SEQR offers a 50% reduction in Payment Card Interchange Fee vs traditional merchant services agreements. Our app also requires no capital investments, and can be operated independently of PCI as well as traditional card networks.

Setup is easy

Setting up a traditional payment gateway can get complicated, however with mobile payments, you are only required to download the vendor’s app, and fill out a form. That’s it! No tedious coding or bureaucratic hurdles to overcome. Some vendors will also work with you to get their app working with your existing payment systems as well.

Easily integrate your loyalty programs

Mobile loyalty programs are a great way to encourage your customers to come back to your store. However keeping tabs on all your customer’s purchases, so that you can enroll them into your program gets tedious fast.

With mobile payment apps such as SEQR however, you can keep track of your customer’s buying activities with great ease. Your customers will also no longer be required to constantly maintain a loyalty card/ring, as all their information is stored by the app in one location.

Mobile payment apps maybe the new kid on the block, however it has already become the popular one. Its ease of use, both for the user and the business, coupled with better, more robust security features means that it will only see more widespread usage from here on out.

If you are interested in finding out more on how mobile payments can benefit your company, then go over to SEQR for business and check out how we can help you transform your business into a lean, mean cashing machine!

9 Mobile Payment Terms you need to know

18/9/2015

You’d leave home without your wallet, but never without your smart phone.

If this seems like you, then you’re not alone.   In fact, the majority of people would go back home to get their phone, but not their wallet.  This personal connection we have with our phones is one of the reasons why in-store mobile payments are quickly gaining share of wallet among retailers.  For consumers, mobile payment solutions are secure, convenient, and with a double layer of security, very safe.

In Deloitte’s 2015 annual research report on the Technology, Media, and Telecommunications (TMT) sectors, they predict that in-store mobile payments will increase by more than 1,000 percent worldwide this year.

So if your not already knee deep in implementing your mobile payment strategy, here are 9 key terms from the mobile payment solution space that you need to know to start using these consumer friendly mobile payment solutions to enhance customer satisfaction, reduce costs and mitigate fraud.

1.   Mobile payment

A mobile payment is a retail transaction, at a store or via ecommerce, that is either made or received with a mobile device.  Mobile payments are gaining popularity with consumers at large because of their convenience and security (see two-factor authentication).  Not only do consumers always have their mobile devices with them, but the mobile device becomes the security token for each transaction (and has a double layer of security) and credit/debit card data is not saved within the POS system.

2.   Security token

In a mobile payment process, the security token is a the user’s mobile device they use to authorize access to a payment gateway network.  In mobile payments, the security token is the user’s mobile device and provides an extra level of security through two-factor authentication (2FA).

3.   Digital Wallet

A digital wallet is a software application, to create a user-friendly, mobile and secure payment experience, that serves the same function as a physical wallet.  Because digital wallets are on devices that connect to the Internet, they may carry multiple numbers of security tokens, other information such as loyalty programs, discount programs, electronic health records (EHR), promotions from stores and coupons (see open mobile wallet).

4.   Two-factor authentication (2FA)

Two-factor authentication is a security process in which the user provides two means of identification, from separate type of credentials, in order to initiate a payment.   2FA drastically reduces fraud because the user’s mobile device is deemed the physical token, and the other authentication can be a password, fingerprint recognition, facial recognition, iris scanning or voice recognition.

5.   Beacon

Beacons are specific to wireless networks and transmission a continuous stream of small packets that attempt to connect with mobile devices to establish a presence.  Beacons can carry promotional material or informational messaging that is most relevant to the customer at their specific time and location.

6.     Proximity payments

Sometimes more known as contactless mobile payments (CMP), proximity payments are made without making any physical contact between the two parties of the transaction.  Made within small distances, examples of proximity payments as paying at retail location, holding two phones near each other to transfer money between two friends or paying your metro ticket by holding your phone to a reader.

7.     Remote Payments

Remote payments are transactions conducted over the internet, and can be made independently of the payer ́s location and his/her equipment.  An example of mobile payments would be scanning a QR Code from a webpage in an ecommerce transaction or by paying a utility bill from a website.  The mobile device is often used to authenticate personal information from a resident software application or a mobile web browser.

8.     Payment Service Provider (PSP)

Payment Service Providers offers merchants services and the technical platform for accepting mobile payments – essentially the link between the merchant and the bank.  PSPs can connect to multiple acquiring banks, card and payment networks and fully manage the technical connections and relationships with external networks and banks.  This makes the merchant less dependent on banks by establishing these connections directly.

9.     Open mobile wallet

Many industry insiders believe the future of mobile payments will be open mobile wallets as the user can store multiple categories of information in their mobile wallet, just like consumers do today with their physical wallets.

Are you ready for the volume of mobile payments?  Your customers sure are.

 

SEQR for your business

29/6/2015

SEQR offers the merchant a new way to pay including a new marketing channel. Make it easier, faster and safer for your customers to shop.

SEQR – now live in USA

16/6/2015

SEQR continues its geographic expansion with its launch in USA. SEQR has launched in five additional European countries earlier this year, establishing itself as one of the leading European mobile payment providers, with a presence in a total of ten countries. Now, with the addition of the US market, SEQR has one of the strongest offerings to both consumers and retailers in the world.

SEQR began to establish itself on the U.S. market earlier this year. Daniel Bessmert, General Manager of SEQR in the U.S., led the way, spending the following months focusing on building up SEQR’s U.S. organization and establishing strategic, long-term relationships with partners and retailers.

“We are very proud to be live in the U.S. now, and it is a real feather in our cap. We have an expansive growth strategy and the U.S. market is a key puzzle piece with over 300 million consumers, which strengthens our overall market position,” says Peter Fredell, CEO of Seamless.

SEQR is now one of the very few players in the world to offer merchants with expansive geographic spread, which addresses both sides of the payment equation. With SEQR, retailers have a low cost, secure, alternative to payments offered by traditional card companies, and consumers have the ability to do all types of payments whether online or within the physical world, all in one solution.

“We are now all set strategically and have more merchants on the way in. Many businesses are interested in mobile payments, which I also witnessed during my time at Visa, Monitise and PayPal, who are all investing heavily in mobile payments. But everyone has been waiting for a mobile payment solution that can be implemented easily and cost effectively. SEQR is that solution,” says Daniel Bessmert, General Manager of SEQR in the U.S.

Read the full press release here.

SEQR – a smarter way to pay

1/6/2015

SEQR to be launched in the US this summer

6/5/2015

We has been quickly rolling out across European markets, further strengthening our position as a Global Leader in the Mobile Payment space. Now the business is gearing up for its highly anticipated US launch later this summer. (more…)

Shop on the Spot

16/4/2015

This is how you shop on the spot

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